App Store, podcast and niche networks reach people at the moment they are listening or browsing. App, Audio and Other Ads Management is the monthly service that builds, runs and optimises your App Store, podcast and Tumblr/Blaze advertising, so your budget turns into enquiries and sales instead of wasted clicks.
- From £389 ex VAT per month, for each ad budget you run
- Plus 10% of your ad spend as a management fee, added automatically
- Your ad spend is paid direct to the platform, not to GBD
- Done by the GBD UK team

What App, Audio and Other Ads Management includes
Every month we look after your App Store, podcast and Tumblr/Blaze advertising from end to end:
- Campaign build and structure on App Store, podcast and Tumblr/Blaze
- Audience, targeting and placement choices
- Creative testing and refreshes, so ads do not tire out
- Bid and budget optimisation to lower your cost per result
- A clear monthly report on spend, results and next steps
Your accounts: accounts are in your name and you keep full access.

Why you need professional App, Audio and Other Ads Management management
App Store, podcast and niche networks reach people at the moment they are listening or browsing. In fact, without constant attention, though, campaigns drift: costs creep up, winners are not scaled and losers keep spending.
This is a strong fit if you are:
- A local or national business wanting a steady flow of enquiries
- An ecommerce brand chasing profitable sales
- Someone who has been burnt by ads before

What happens without App, Audio and Other Ads Management
Competitors who manage their App Store, podcast and Tumblr/Blaze ads test, learn and improve every week. Besides, without that, you often see:
- Rising cost per lead
- Budget spent on the wrong audiences
- No one watching the account
A common worry: afraid of a black box? In addition, you get a monthly report covering spend, results and what we are changing.

Protect your ad investment
Ads only pay back when something is ready to catch the clicks. Before you run App Store, podcast and Tumblr/Blaze ads, make sure you have:
- An advertising strategy, so you are not going in blind
- A website that converts visitors into enquiries
- A CRM to follow up every lead
- Plus, A content library to keep ads fresh
The package offers on this page bundle everything you need into one order.
How we handle App, Audio and Other Ads Management
App, audio and other ad formats cover places that standard search and social do not, from streaming audio to in-app placements.
- Format chosen to match how your customers listen, play or browse
- Audio and app creative written for the medium
- Tracking set up so offline-style formats still show results
- A clear view of cost per result against your main channels
Which of these formats suits my business?
We start with where your customers spend time and pick one or two formats to test, rather than spreading budget thin across everything.
You get a fixed, published price, a UK team that does the work, and a handover in plain English. Accounts and content stay in your name.
Think of advertising as an investment
Advertising is not a cost you write off. It is an investment in the engine that brings customers to your business. Your ad budget is the fuel that keeps that engine turning: once it goes in, it works for you, and if you take it out, the advertising stops. It needs to go back in every month, and as results build it should climb with them. The systems behind it, such as tracking, landing pages and follow-up, are part of the same investment, because they are what turn clicks into customers.
Results vary depending on your offer, your product, demand, the quality of your ads and the systems you have in place.
Common questions
How is App, Audio and Other Ads Management charged?
It is £389 ex VAT per month for each ad budget you run, plus a management fee of 10% of your ad spend. Besides, both are added to your basket automatically.
Do I pay GBD my ad spend?
No. You pay the App Store, podcast and Tumblr/Blaze ad platform directly once your accounts are set up. Besides, we message you with exactly how.
Do I own the ad accounts?
Yes. Accounts are in your name and you keep full access at all times.
Ready to start advertising?
Choose a monthly ad budget and your management is added for you.
Add App, Audio and Other Ads Management to my package Browse all Advertising services
Works with the advertising platforms you want
We set up, run and track paid advertising on the platforms that suit your customers.
- Search and video: Google Ads and YouTube
- Social advertising: Meta (Facebook and Instagram), LinkedIn, TikTok, Pinterest, Snapchat and X
- Shopping and marketplaces: Amazon
- Tracking: Google Analytics and Tag Manager so you see what each pound earns


















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