Referral & Affiliate Programme
Let customers and affiliates recommend you, track every click and sale, and reward them with commission or store credit.
What it does
Word of mouth is the best-converting channel most businesses have, but it is rarely tracked. This plugin gives each person a personal link and a portal, records what they bring in, and keeps rewards clear for them and manageable for you.
Sign up or log in
A clean entry point for new and returning affiliates.
Performance at a glance
Clicks, sales and earnings sit on one overview screen.
Personal links
Each affiliate gets their own link, ready to share.
Ready-made promo material
Affiliates can grab approved copy and assets so the message stays on brand.
Customer referrals
Existing customers can refer friends from their own account area.
Commissions, tracked
See every commission, its status, and approve or reject it.
Manage your affiliates
Approve new affiliates and see who is performing.
Store credit as a reward
Reward with store credit as well as, or instead of, cash.
Rates and rules are yours
Commission rates, cookie length, approval rules and wording are all settings.
Key features
- Personal referral links
- Click and sale tracking
- Commission and store credit
- Affiliate sign-up and approval
- Customer referral area
- Promo library
- Payout tracking
- Fully configurable rules
The problem it solves
Recommendations are the best-converting source of customers most businesses have, and the least tracked. Without links, stats and clear rewards, nobody knows who sent what, and people stop recommending you.
What you get
Word of mouth, tracked
Every click and sale is recorded, so recommendations stop being a guess.
Cash or account credit
Run cash programmes for affiliates and referrers, and a refer-a-friend scheme paid in account credit.
Fair and safe by design
Commission is held for a period you set, then approved. Cancellations and refunds reverse it, and partial refunds adjust it.
Built because we needed it
Recommendations are the best-converting source of customers most businesses have, and the least tracked. We wanted an affiliate and refer-a-friend system that was fair to everyone and simple to run, so we built our own around WooCommerce.
Not another off-the-shelf plugin
Three schemes in one
Affiliate, referrer and customer refer-a-friend run side by side, each with its own rates and caps.
A real affiliate portal
Stats, campaigns, statements, payouts and a promo library with personal links already filled in.
Credit applied in one click
Customers see their credit in My Account and get a prompt to apply it at the cart.
How it compares to what is already out there
| Alternative | Typical price | What it is, and where this differs |
|---|---|---|
| AffiliateWP (Personal, Plus, Pro) | $149.60, $199.60 and $262.15 per year for 1, 3 and 10 sites | A well-known affiliate plugin. This plugin adds a customer refer-a-friend scheme paid in account credit alongside affiliate and referrer programmes. |
| Grow Better Digital Referral & Affiliate Programme | Price to be announced | Built around the problem above and used in our own business. Join the waiting list to hear the price first, with early-access offers. |
Prices are the vendors’ published figures in US dollars, checked on 7 November 2026, and may change. Product names belong to their owners. Grow Better Digital is not affiliated with any of them.
Be first to get the Referral & Affiliate Programme
It is bespoke to Grow Better Digital today, and we are getting it ready for other businesses to buy and use themselves. Join the waiting list and we will tell you first.
Quick answers
Can I pay in store credit?
Yes. The customer refer-a-friend scheme pays in account credit, and you can adjust credit from the admin.
Who pays the affiliates?
You do, by bank transfer. The plugin produces the payout list and you mark it as paid.
Want help growing your business now?
Talk it through with Daniel on 01733 855183.