Looking for PPC management UK? Ad campaign management manages, optimises and reports on your campaigns every month, so you can focus on running the business while we handle the detail.
- From £389 ex VAT
- Billing: per month
- Done by the GBD UK team
- Part of GBD Advertising
- Included in the GBD Basic, Standard and Pro packages

What Ad campaign management does for your business
Ad campaign management manages, optimises and reports on your campaigns every month. For example, here is how that looks in practice:
- Keyword optimisation and enhancements, performance analysed and tweaked every month, and a monthly report to you
Then the GBD team shows you how to use it.
Why it matters: A steady flow of enquiries from paid traffic.

Why your business needs Ad campaign management
Ads need constant attention: testing, bidding, negative keywords, creative refreshes. Management keeps campaigns improving instead of drifting.
You will gain the most if you are one of these:
- Local firms needing steady enquiries
- Ecommerce brands chasing sales
- Businesses burnt by ads before

What happens if you do not have Ad campaign management
Without management, campaigns decay. Costs creep up, winners are not scaled and losers keep spending.
So in practice, this often means:
- Rising costs per lead
- Winners not scaled
- No one watching the account
A common worry: Afraid of a black box? In fact, you get a monthly report covering keywords, spend and results.

Why your competitors are winning, and how Ad campaign management closes the gap
Competitors with active management tune daily, so their cost per lead falls while yours rises.
Ad campaign management helps close the gap where competitors often pull ahead:
- Better visibility
- More clicks
- Extra leads won

How much difference will Ad campaign management make to your growth?
Active management is where the real gains come from: lower cost per lead and more scale from the same budget.
When you will notice it: Gains build month on month. However, results vary with your business, your market and how you use it with your other marketing.
Who sees the change first: businesses burnt by ads before. Ad campaign management brings proper set-up, tracking and reporting so you can see where every pound goes.
How Ad campaign management works with GBD
- Choose itAdd Ad campaign management to your package in the GBD builder, or pick Basic, Standard or Pro for the whole Advertising area.
- Pay to startThen, pay in full if your order is under £500. Packages and orders of £500 or more pay a 60% deposit to start. You see exactly what you pay today before you pay.
- We deliver itNext, the GBD UK team does the work and keeps you informed, so you always know what is going on.
- Hand-over and balanceFinally, you get a handover in plain English. Then, if you paid a deposit, the 40% balance falls due when we finish, or after a month if that comes first. You can also spread it over several months.
Why choose GBD for PPC management UK
Grow Better Digital provides PPC management UK, Google Ads management and paid advertising management for UK businesses, with one team across web, social, ads and ecommerce.
- Fixed, published prices, so you know the cost before we start
- One UK team across website, social, ads, ecommerce and admin
- Orders under £500 are paid in full today. Packages and orders of £500 or more pay 60% to start, then the rest when we finish. Also, you can spread it over several months
- A clear handover in plain English, so you stay in control
- You own your accounts, domains and content from day one
- Build your own package: pick Basic, Standard or Pro for each area, or choose line by line
Ad campaign management: what you get and what it costs
| Price | £389 ex VAT |
|---|---|
| Billing | Per month |
| Delivered by | GBD, UK |
| Area | Advertising / Ad Management |
| Included in | Basic, Standard, Pro packages |
Think of advertising as an investment
Advertising is not a cost you write off. It is an investment in the engine that brings customers to your business. Your ad budget is the fuel that keeps that engine turning: once it goes in, it works for you, and if you take it out, the advertising stops. It needs to go back in every month, and as results build it should climb with them. The systems behind it, such as tracking, landing pages and follow-up, are part of the same investment, because they are what turn clicks into customers.
Results vary depending on your offer, your product, demand, the quality of your ads and the systems you have in place.
Ad campaign management: common questions
How does ad budget work?
Ad budget is the money you spend on the ad platform itself. Also, it sits apart from GBD’s set-up and management fees, we agree it with you up front, and we report on how we used it.
Do I own the ad accounts?
Yes. Accounts are in your name and you keep full access at all times.
How much does Ad campaign management cost?
Ad campaign management costs £389 ex VAT, billed per month. First, you pay a 60% deposit to start. Then, if you paid a deposit, the 40% balance falls due when we finish, or after a month if that comes first. In fact, you can spread it over several months.
Why do I need Ad campaign management?
Ads need constant attention: testing, bidding, negative keywords, creative refreshes.
Can I add Ad campaign management to a package?
Yes. We include it in the GBD Basic, Standard and Pro packages, and you can also add it on its own. Use the GBD package builder, so you can choose Basic, Standard or Pro for each area, or pick line by line.
Ready to add Ad campaign management?
Add it to your package in a minute. Then you see what you pay today and your total before you pay, and the GBD team does the rest.
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Works with the advertising platforms you want
We set up, run and track paid advertising on the platforms that suit your customers.
- Search and video: Google Ads and YouTube
- Social advertising: Meta (Facebook and Instagram), LinkedIn, TikTok, Pinterest, Snapchat and X
- Shopping and marketplaces: Amazon
- Tracking: Google Analytics and Tag Manager so you see what each pound earns


















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