Brand Story is GBD's WordPress plugins for business service for UK businesses. It adds a ready-built feature to your site without a custom development bill.
- From £129.99 ex VAT
- Billing: one-off
- Done by the GBD UK team
- Part of GBD Website
What Brand Story does for your business
Brand Story adds a ready-built feature to your site without a custom development bill. For example, here is how that looks in practice:
- Breaking down of the brand story similarly to Topics
- Also used to inform content generation, so the brand story is told over time, on repeat
Then the GBD team shows you how to use it.
Why it matters: More capability on your site at a fixed, predictable price.
Why your business needs Brand Story
Most businesses eventually need something their site does not do out of the box: a tool, a feature, a connection. Ready-built modules add that function at a fixed price instead of a custom development bill.
You will gain the most if you are one of these:
- Local trades and service firms
- Start-ups and new brands
- Established SMEs outgrowing an old site
What happens if you do not have Brand Story
Without the right feature you work around the gap by hand, with spreadsheets, copy and paste and manual follow-ups. Time leaks away, errors creep in and customers hit friction you cannot see.
So in practice, this often means:
- Manual workarounds eat your time
- Customers hit friction
- Errors from copy and paste
A common worry: Not sure it will fit? We check each module against your site before it goes live.
Why your competitors are winning, and how Brand Story closes the gap
Competitors who have automated or added the feature give customers a smoother experience and spend less on admin. The gap widens as they grow.
Brand Story helps close the gap where competitors often pull ahead:
- Better search visibility
- More enquiries
- Faster page speed
How much difference will Brand Story make to your growth?
The right module saves time every week and makes the customer journey smoother. The effect is steady rather than dramatic, and it compounds as you grow.
When you will notice it: From the moment we install it. However, results vary with your business, your market and how you use it with your other marketing.
Who sees the change first: start-ups and new brands. Brand Story gives you a credible, professional presence from launch day without a big agency bill.
How Brand Story works with GBD
- Choose itAdd Brand Story to your package in the GBD builder, or pick Basic, Standard or Pro for the whole Website area.
- Pay to startThen, pay in full if your order is under £500. Packages and orders of £500 or more pay a 60% deposit to start. You see exactly what you pay today before you pay.
- We deliver itNext, the GBD UK team does the work and keeps you informed, so you always know what is going on.
- Hand-over and balanceFinally, you get a handover in plain English. Then, if you paid a deposit, the 40% balance falls due when we finish, or after a month if that comes first. You can also spread it over several months.
Who Brand Story is for
Local trades and service firms
You win work by word of mouth, but customers now check you online before they ring.
Brand Story makes you look established and easy to contact, so more of those checks become enquiries.
Start-ups and new brands
You have no reputation yet, and your site is the first (and sometimes only) proof you are real.
Brand Story gives you a credible, professional presence from launch day without a big agency bill.
Established SMEs outgrowing an old site
Your business has moved on but your website has not, and it is starting to cost you leads.
Brand Story brings your online presence up to the standard of the business you have built.
Why choose GBD for WordPress plugins for business
Grow Better Digital provides WordPress plugins for business, website features and custom website functionality for UK businesses, with one team across web, social, ads and ecommerce.
- Fixed, published prices, so you know the cost before we start
- One UK team across website, social, ads, ecommerce and admin
- Orders under £500 are paid in full today. Packages and orders of £500 or more pay 60% to start, then the rest when we finish. You can spread it over several months
- A clear handover in plain English, so you stay in control
- You own your accounts, domains and content from day one
- Build your own package: pick Basic, Standard or Pro for each area, or choose line by line
Brand Story: what you get and what it costs
| Price | £129.99 ex VAT |
|---|---|
| Billing | One-off |
| Delivered by | GBD, UK |
| Area | Website / GBD Modules |
How we handle Brand Story
A brand story gives your business a clear, written account of who you are, why you exist and what you stand for, so every page, post and pitch tells the same story.
- A written brand story shaped around your business and customers
- Wording you can reuse across your website, social and sales material
- Plain English, with no jargon or filler
- Reviewed with you before we finalise it
What do you need from me?
A short conversation or a few notes on how the business started, who you serve and what makes you different. We do the writing and you approve it.
You get a fixed, published price, a UK team that does the work, and a handover in plain English. Accounts and content stay in your name.
Brand Story: common questions
How long does Brand Story take?
Delivery depends on scope, and we confirm a launch date before work starts. Most customers have a clear timeline within a day of ordering.
Do I own everything you build?
Yes. Your domain, content and accounts are yours from day one, and we hand over in plain English.
How much does Brand Story cost?
Brand Story costs £129.99 ex VAT, billed one-off. First, you pay a 60% deposit to start. Then, if you paid a deposit, the 40% balance falls due when we finish, or after a month if that comes first. You can spread it over several months.
Why do I need Brand Story?
Most businesses eventually need something their site does not do out of the box: a tool, a feature, a connection.
Can I add Brand Story to a package?
Yes. Yes. You can buy it on its own, or you can add it to other services. Use the GBD package builder, so you can choose Basic, Standard or Pro for each area, or pick line by line.
Ready to add Brand Story?
Add it to your package in a minute. Then you see what you pay today and your total before you pay, and the GBD team does the rest.
Built on WordPress, connected to your tools
Every website we build runs on WordPress, with WooCommerce for online shops. That means it can connect to the tools you already use. We confirm which ones your project needs before we start.
- Payments: Stripe, PayPal, Klarna and Clearpay (buy now, pay later), plus Direct Debit through GoCardless for recurring payments
- Subscribe and save: repeat orders and subscriptions for your shop, with a discount for customers who subscribe (WooCommerce Subscriptions)
- Email marketing: Brevo and Mailchimp
- Business email: Google Workspace (Gmail) and Microsoft 365 (Outlook) set up, with reliable SMTP sending from your site
- CRM and sales: HubSpot and Zoho
- Bookings and calendars: Calendly and Google Calendar
- Accounting: Xero and QuickBooks
- Google: Analytics, Search Console, Tag Manager, Maps and Google Ads
- Social media: Facebook, Instagram, LinkedIn, TikTok and YouTube
- Automation: Zapier links your site to thousands of other apps
- SEO and speed: Yoast SEO and Cloudflare
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