Microsoft and Yahoo reach a distinct, high-intent audience, often at a lower cost per click. Microsoft and Yahoo Ads Management is the monthly service that builds, runs and optimises your Microsoft Advertising, Microsoft Native and Yahoo advertising, so your budget turns into enquiries and sales instead of wasted clicks.
- From £389 ex VAT per month, for each ad budget you run
- Plus 10% of your ad spend as a management fee, added automatically
- Your ad spend is paid direct to the platform, not to GBD
- Done by the GBD UK team

What Microsoft and Yahoo Ads Management includes
Every month we look after your Microsoft Advertising, Microsoft Native and Yahoo advertising from end to end:
- Campaign build and structure on Microsoft Advertising, Microsoft Native and Yahoo
- Audience, targeting and placement choices
- Creative testing and refreshes, so ads do not tire out
- Bid and budget optimisation to lower your cost per result
- A clear monthly report on spend, results and next steps
Your accounts: accounts are in your name and you keep full access.

Why you need professional Microsoft and Yahoo Ads Management management
Microsoft and Yahoo reach a distinct, high-intent audience, often at a lower cost per click. In addition, without constant attention, though, campaigns drift: costs creep up, winners are not scaled and losers keep spending.
This is a strong fit if you are:
- A local or national business wanting a steady flow of enquiries
- An ecommerce brand chasing profitable sales
- Someone who has been burnt by ads before

What happens without Microsoft and Yahoo Ads Management
Competitors who manage their Microsoft Advertising, Microsoft Native and Yahoo ads test, learn and improve every week. Also, without that, you often see:
- Rising cost per lead
- Budget spent on the wrong audiences
- No one watching the account
A common worry: afraid of a black box? In addition, you get a monthly report covering spend, results and what we are changing.

Protect your ad investment
Ads only pay back when something is ready to catch the clicks. Before you run Microsoft Advertising, Microsoft Native and Yahoo ads, make sure you have:
- An advertising strategy, so you are not going in blind
- A website that converts visitors into enquiries
- A CRM to follow up every lead
- Plus, A content library to keep ads fresh
The package offers on this page bundle everything you need into one order.
How we handle Microsoft and Yahoo Ads Management
Microsoft Advertising puts you in front of people on Bing, Yahoo and partner sites. The audience skews older and more desktop than Google, which suits some businesses very well.
- Existing Google search campaigns reviewed and adapted where it makes sense
- Bing and Yahoo placements and device settings set deliberately
- Separate reporting, so you can see whether it earns its place beside Google
- Budget moved between platforms only when the numbers support it
Is Microsoft and Yahoo advertising worth it alongside Google?
For many UK businesses it is a smaller, cheaper extra channel. We report it separately so you can judge it on results, not guesswork.
You get a fixed, published price, a UK team that does the work, and a handover in plain English. Accounts and content stay in your name.
Think of advertising as an investment
Advertising is not a cost you write off. It is an investment in the engine that brings customers to your business. Your ad budget is the fuel that keeps that engine turning: once it goes in, it works for you, and if you take it out, the advertising stops. It needs to go back in every month, and as results build it should climb with them. The systems behind it, such as tracking, landing pages and follow-up, are part of the same investment, because they are what turn clicks into customers.
Results vary depending on your offer, your product, demand, the quality of your ads and the systems you have in place.
Common questions
How is Microsoft and Yahoo Ads Management charged?
It is £389 ex VAT per month for each ad budget you run, plus a management fee of 10% of your ad spend. Also, both are added to your basket automatically.
Do I pay GBD my ad spend?
No. You pay the Microsoft Advertising, Microsoft Native and Yahoo ad platform directly once your accounts are set up. Also, we message you with exactly how.
Do I own the ad accounts?
Yes. Accounts are in your name and you keep full access at all times.
Ready to start advertising?
Choose a monthly ad budget and your management is added for you.
Add Microsoft and Yahoo Ads Management to my package Browse all Advertising services
Works with the advertising platforms you want
We set up, run and track paid advertising on the platforms that suit your customers.
- Search and video: Google Ads and YouTube
- Social advertising: Meta (Facebook and Instagram), LinkedIn, TikTok, Pinterest, Snapchat and X
- Shopping and marketplaces: Amazon
- Tracking: Google Analytics and Tag Manager so you see what each pound earns


















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